What to look for in a Listing Agent

Are you wondering how to pick the best broker to list your home? Do you want someone who lives in the community? Do you want someone whose signs you recognize or whose brokerage has a well known name? Well, the answer is...it depends.

Try thinking about selling your house from the other side of the sign. Imagine that you are a buyer--not a seller. Now, first of all, ask yourself--how did I find this blog and Team Thornton? Online search? Google? Facebook? Referral from someone who knows Tim or someone who used Tim to help them buy or sell a house?

Now, as a buyer--where would you start looking for a house? Would you drive to the most prestigious brokerage in town, walk in and ask them blindly to find you a home? That's certainly how things worked 10 years ago. Would you drive every neighborhood in Austin looking for signs to see what was for sale? Would you read the free black and white rags in the grocery store until you found a little picture of a house that convinced you this was a great house--from one black and white photo? Would you just start driving to every open house every weekend for months until you happened upon a house that meets your needs? Of course not. Buyers are smart--like you. Buyers know that you can see hundreds of houses an hour online, and get real time information about new listings without ever leaving the comfort of your home. You would most likely start your search in the same way that you found my blog--online. It is how we start everything in this day and age.

Now, put your shoes back on. You are the seller. As a seller, you want to get the highest visibility and marketing for your home. You want an experienced Realtor who also has money to bring hundreds of buyers to your online listing every day. You want a Realtor who knows buyers and sellers--because they sell a lot of houses every year! You can't get 10 buyers to come to an open house these days, but if you have deep pockets and spend millions in advertising, you can bring hundreds of buyers to your site every day. Then, and only then, you will have the opportunity to connect Buyers to your house. And this is what we do. We feature. We market. We spend lots of money to make buying a home easy for buyers, and selling a house easy for sellers.

If you want to have your listing put in front of hundreds of Austin buyers every day--I can help you do just that.